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The influence of the campus visit on college student enrollment: A parent’s perspective

Published on February 7, 2013 By Julie Bryant

Julie Bryant shares her daughter’s experience and thoughts on college campus visits and how to maximize this opportunity to connect with prospective students.

Building the right list for campus direct marketing

Published on January 15, 2013 By Pegi Anton

Pegi Anton offers the first of five principles of a successful higher education direct marketing strategy: building the “right” list.

Sure, colleges send a lot of mail and e-mail to prospective students—but how much is it really?

Published on May 24, 2011 By Noel-Levitz

Preliminary data from the 2011 Marketing and Student Recruitment Practices at Four-Year and Two-Year Institutions report show the number of written communications that various college and university types send to prospective students.

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Julie Bryant